go:mobile with Gothenburg Symphony Orchestra

Here is a creative way to show that a symphony orchestra is up to par with the latest technology. Gothenburg Symphony Orchestra decided to take a new approach to marketing with the help of The Street Orchestra application developed by HiQ to show what the band is made of. The application lets you play an individual instrument and team up with others to make your symphony. Enjoy this fun piece performed by Gothenburg's finest.

You can download the application and read more about how the video was made on theorchestraapp.com.

Capital Trivia by the App Factory

It is time to test your knowledge in geography!

Compete against up to three friends (or play alone if you want to) for the intellectual victory of Captial Trivia!

Each player chooses a color (and sticks to it), pressing as fast as you can IF you know the answer.

But hold on! Pressing the buzzer and choosing the WRONG answer amongst 4 alternatives (or not choosing at all) will take you one step BACK on the game board!

This game is perfect for the holiday or an evening playing games with your friends! Download it now and have fun! Download on iTunes.

Locago top #10 on Nokia Ovi store according to Distimo report

According to the Q3 report from Distimo on app store progress in the US, Locago is ranked #10 overall among the 27,000 apps on Nokia Ovi Store. The Finnish app store hits 2.3 million daily downloads from an installed base of 140 million users according to CNET

Locago is also ranked #1 in the category City Guides and Maps on Ovi. The category features other great titles like Nokia Ovi Maps, NDrive Navigation, Lonely Planet, Waze, Wikitude, Trimble Outdoors and many others.

Distimo tracks all publicly available data for all major application stores and countries. Data tracked includes, but is not limited to, application and publisher names, application prices, popularity and grossing ranks, releases, updates and ratings. Besides tracking publicly available data, Distimo uses actual download figures in an aggregated manner, collected from a wide variety of publishers.

Augmented Reality Gothenburg

Do you have an iPhone or a Androidmobil? Then you can get the ultimate Gothenburg guide for free straight to your mobile!

Through the mobile application Layar, Gothenburg have created the city's official visitors guide for smartphones. Cityguide to Gothenburg is a so-called augmented reality-layer packed with tourist information about our town. In order to use the application you need a mobile with GPS and Magno feet, eg IPhone 3Gs or HTC Hero.

How to download our mobile application:
1. iPhone - go to Appstore. Android - go to Android Market.
2. Search for Layar.
3. Download and install Layar for free.
4. Search for "City Guide to Gothenburg"
5. Discover and explore Gothenburg via your mobile phone!

How to use the mobile application?
You can use Cityguide to Gothenburg in three modes. The first mode shows the town through your camera phone. By holding your mobile phone and point it at a building or a street, the screen will show go: -icons. They symbolize attractions, restaurants, accommodation or activities. All the tourist information is from goteborg.com.

By clicking on the go: icon, you can read more about the item. If you want to get there you can get directions directly into your device.

You can also choose to see the items in a list view or in map view.
Enjoy!

Saab 9-5 iPhone and iPad App Now Available

The revived Saab brand announced today it has decided to support the launch of its new 9-5 sedan with the availability of a new application for the iPhone, iPad and iPod Touch users.



The app, which is available for free at the iTunes apps store, includes a video guide to the car’s main technical features, while offering users the possibility to paint it, equip it with a choice of wheels and view the results through a 360º rotation.

The carmaker also offers the chance to take a closer look at the car on Saab’s global website, where those interested can also see the car from all angles using the 360 overview function and can also design their preferred exterior by changing the car´s colour and wheel options.

“Saab customers and fans throughout the world are avid users of digital communication for instant access and this app is an important element of our innovative launch campaign for the new 9-5 model,” said Johan Grundin, Saab’s Interactive Marketing Manager. “It is designed to give an experience that is second only to actually driving the car.”

The new Saab 9-5 will be available in a choice of several engines, starting with 1.6-liter turbo and going as high as 2.8-liter units. Highlights of the new sedan include head-up information display (Pilot HUD), adaptive lighting (Bi-Xenon Smart Beam), adaptive cruise control, Saab DriveSense adaptive chassis with real-time damping control, keyless entry and starting, tri-zone air conditioning, dynamic parking assistance and Saab XWD with a rear eLSD and all-wheel-drive.

iPhone and iPad users interested in downloading the new app from Saab can do so by simply accessing the following link.

Appello releases Wisepilot 3.5 – with Traffic Sensitive Routing and Social Network Integration

Gothenburg, Sweden, May 4, 2010: Appello Systems, the supplier of Wisepilot, Europe's leading real-time navigation and local search service is now introducing Wisepilot 3.5. The new Wisepilot version includes a comprehensive upgrade of the user interface as well as dynamic traffic sensitive routing, powerful One Line Search and full integration to social networks such as Facebook and Twitter.

In the new version of Wisepilot 3.5, customers will be able to utilize several new features including possibility to share your locations and events through social networks – such as Facebook and Twitter, dynamic traffic sensitive routing, and one line search.

”The step into the world of social networking is an important one for us, it is a great opportunity for us to further develop the nature of navigation”, says Mikael Ytterström, VP Product Management at Appello.

When sharing via Facebook and Twitter, the feed will show a short text message of choice and a link to the map itself, which non-Wisepilot users also will be able to view.

“Our vision is to offer our customers a product with the highest end-user experience possible.” Mikael Ytterström continues.

The key features of Wisepilot 3.5:
• Dynamic Routing –intelligent traffic features has been added, making it possible for the user to, for example, foresee traffic jams and avoid them smoothly.
• Social Network integration – full integrated to Facebook and Twitter.
• User interface – has been further improved ensuring highest usability standards.
• Pedestrian navigation –improvement of the unique pedestrian navigation mode
• My Maps –a new feature which makes Wisepilot even more flexible. With My Maps, the user can download maps onto the device and, through this, save data traffic while looking at maps when there is no connectivity.
• One line search – a faster way to finding the desired destination. Simply type and search.


FOR MORE INFORMATION, PLEASE CONTACT:
Mikael Ytterström, VP Product Management, Appello
Mobile: +46 768 607 858
E-mail: mikael.ytterstrom@appello.se